Tag Archives: CrowdControlHQ

At what stage does social media move outside the comms team?

Social media is a black art. Or is it? At the moment social media activity tends to be confined to the communications team. They handle all the social media even if the content such as customer service is not part … Continue reading

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Customer Service and Social Media- a match made in heaven

Social Media has an interesting and immediate role to play in managing customer activity. It can be used to handle both praise and complaints. If someone feels strongly enough to write in or phone then you know they are pretty … Continue reading

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What a load of old policy!

As social media is such a new space then policies range from a single e-mail, which just tells everyone to “Resist from doing anything on social media until the Directors have given the green light” to very complex legal documents … Continue reading

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Luminar- Excelling in Social Media

It is great to get feedback from work that you do, but it is even better when they agree to write a case study. Things like this seem to make the job all worthwhile! Luminar is in the destination entertainment … Continue reading

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The localisation of social media

Social media is perfect for multi-site retailers. I always get excited when I speak to these organisations because social media allows for very local engagement- This has worked for organisations such as Wholefoods in a spectacular way. The proof is … Continue reading

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Why local government needs to engage

Some of the key themes in Technology have been to automate processes, make them more streamlined and enable better data management. I found some really interesting stuff from KPMG. They had done quite a lot of research in the US … Continue reading

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Taking responsibility for your Facebook Pages

Managing the risks of social media- Part Three    You are responsible for what goes on your Facebook page Part three of our series on the risks of social media we look at who is responsible for the posts on … Continue reading

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