SM Tips- A sure fire way to lose fans and followers

Copying content across different networks ā€“ You need to determine what types of fans engaging through your different networks. People use different networks for different reasons and a brand must look to understand each fan base and their differences before reaching out. Varying content will help maintain user numbers across different networks and grow that fan base too. If you follow a brand across multiple platforms then receiving the same content on three separate networks at the same time is going to make you want to turn off. It might look an easy short-cut for the marcomms team, but it is a sure fire way to reduce the number of fans and followers. Be warned…

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