Monthly Archives: January 2011

How big is the opportunity?

Last, but by no means least, we asked delegates what they perceive to be the biggest opportunity in social media? The biggest opportunity for the delegates that day was how social media offers a direct channel to the customer, enabling … Continue reading

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PR Professionals discuss the biggest risk in social media

Continuing our 3 part series, this time we’re looking at risk. You can view part 1 here if you missed it. What do you perceive to be the biggest risk in social media? At a recent CIPR conference entitled ‘Reputautions … Continue reading

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PR Professional Survey- part 1

At a recent CIPR conference entitled ‘Reputautions in Flames: The risks from online’ we had the opportunity and asked delegates three very simple questions: • What do you perceive to be the biggest risk in social media? • What do … Continue reading

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