Monthly Archives: November 2010

What a load of old policy!

As social media is such a new space then policies range from a single e-mail, which just tells everyone to “Resist from doing anything on social media until the Directors have given the green light” to very complex legal documents … Continue reading

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Luminar- Excelling in Social Media

It is great to get feedback from work that you do, but it is even better when they agree to write a case study. Things like this seem to make the job all worthwhile! Luminar is in the destination entertainment … Continue reading

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The localisation of social media

Social media is perfect for multi-site retailers. I always get excited when I speak to these organisations because social media allows for very local engagement- This has worked for organisations such as Wholefoods in a spectacular way. The proof is … Continue reading

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Why local government needs to engage

Some of the key themes in Technology have been to automate processes, make them more streamlined and enable better data management. I found some really interesting stuff from KPMG. They had done quite a lot of research in the US … Continue reading

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Taking responsibility for your Facebook Pages

Managing the risks of social media- Part Three    You are responsible for what goes on your Facebook page Part three of our series on the risks of social media we look at who is responsible for the posts on … Continue reading

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What happens if social media goes wrong?

Managing the risks of social media- Part Two If it all goes horribly wrong where is the audit trail? In part two of our series on the risks of social media we look at what happens when it goes wrong. … Continue reading

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Who actually owns your social media accounts?

Just a couple of thoughts about the risks of social media (Part One) Who really owns the organisation’s social media accounts? Recent discussions with board members at a number of PLC’s and mid-sized organisations highlighted a lack of understanding of … Continue reading

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